The Micam is the international fair demonstration devoted to the footwears.
It is twice the year, usually in March and September, when it's introduced, respectively, the future collections autumn-winter and spring-summer.
Four days and it gathers the most important exhibitors, manufacturing, national and international buyer of the sector.
From two years the demonstration also develops The Micam to Shangai, an edition that represents, to its birth, the first international saloon of footwears founded and managed from Italian in China.
The interest for the world of the production Italian footwears has also shown to Beijin during the presentation of the third edition of Micam-Shanghai.