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Emporio Armani, adv campaign s/s 2017

Introducing the Emporio Armani Spring/Summer 2017 advertising campaign, shot in Rome by Lachlan Bailey. Plein-air photography, immersed in the unmistakable light of the Eternal City, with its memorable views, which strongly characterise the scene without overwhelming it. Atmospheres both authentic and cinematographic form the backdrop for actor Hu Ge, chosen as the new face for Greater China and the Asia Pacific region, and models Luna Bijil, Chiharu Okunugi, Roos Abels, Alessio Pozzi, Kit Butler and Mattia Harnacke. Energy is tangible and conveys a sense of belonging to a group, typically in the DNA of Emporio Armani. 

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