The most glamorous event of the Bridal Fashion Week comes up with a new concept between business and experience and launches the official calendar of events.
Sì Sposaitalia Collezioni is ready to charm the international bridal fashion market. The exhibition of trends from wedding gowns, to menswear, ceremony gowns and accessories, at fieramilanocity from April 5 to 8, 2019, proposes year after year an always fresh format, always new in order to offer to its interlocutors of reference an instrument close to their needs, more and more functional, business oriented and increasingly sensitive to the changesof trends and market.
All the names of an unmissable event
Sì Sposaitalia Collezioni’s success, this year, comes also from the feedback of exhibitors, selected through a careful scouting activity in order to propose, during the four exhibiting days, a complete and high quality offer to bridal top players. The excellence of the Italian haute couture will be present in style with the most representative brands of the sector, most notably Amelia Casablanca, Antonio Riva Milano, Bellantuono, Blumarine, Creazioni Maria Pia, Dalin, Elisabetta Polignano, Le Spose di Giò, Luisa Sposa and Maison Signore.
On the international front there are important new entries among the most interesting names of the bridal sector such as Tony Ward Couture, Zac Posen, Rachel Gilbert and Yukinori Morinaga, in addition to Allure and Justin Alexander.
Confirmed also in the menswear sector the presence of Andrea Versali, Lebole, Pat Maseda, PetrelliUomo, Maestrami Cerimonia and Scribano; exceptional new entry the company Lubiam with the collections Lubiam 1911 Cerimonia and Luigi Bianchi Mantova Flirt.
Ceremony and evening looks are going to play an important role in Milan as well with the presence of big Spanish, Lebanese and Italian brands such as Gatti Nolli Couture, Giada Curti, Matilde Cano, Carla Ruiz, Maria Coca and Sonia Peña, and, for the first time in Milan, the American brand SherriHill.
The over 200 collections selected will give to Sì Sposaitalia Collezioni the title of privileged market place where to get recognized by buyers from all over the world.
The exhibition as an experience
Sì Sposaitalia Collezioni represents an experience which is way more than a simple fair, offering to its visitors a real stage where everyone can be protagonist of the events animating the four exhibiting days: from the rich calendar of fashion shows, with more than ten brands walking down the runway, to the special events inside and outside the exhibition.
Indeed, for the first time, Sì Sposaitalia Collezioni will be the leader of a unique calendar which makes all the events and fashion shows officially part of the bridal fashion week in order to give to bridal professionals a useful and fundamental tool to plan and organize their visit.
But the really unmissable moment will be Sì White Carpet by Sposaitalia Collezioni, the event which will see on the runway the capsule collections created by important bridal companies in concert with the most contemporary names of prêt-à-porter: a unique chance to admire manufacturing excellence and long lasting heritage meeting the creativity symbol of a new generation of designers giving life to one of a kind models which range from the bridal dimension to ceremony for the big day.
Another event absolutely not to be missed is the one on April 6th: the EXCLUSIVE PARTY, the first event in the city for Sì Sposaitalia Collezioni, organized in collaboration with Antonio Riva Milano. An exclusive night party, by invitation only, in the spirit of high fashion and glamour.
Sì Sposaitalia Collezioni, the most glamourous event of Bridal fashion Week, is about to launch a cool and high quality edition perfectly in line with the city hosting it: Milan, international crossroads of business possibilities and experimental workshop of ideas.
Press Office Fiera Milano